TEG facilitates access to huge volumes of integrated patient information and helps physicians/ providers in studying customer segments, optimizing services/facilities and effectively market.
Analytics Area Business Questions
PATIENT SEGMENTATION
  • How can one segment the patients based on the demographics?
  • How can a provider utilize the above information to better staff and provide efficient facilities?
  • How should one collaborate with the insurance plans based on the demographic requirements of patients in the region?
PROFITABILITY ASSESSMENT
  • How can one identify profitable divisions and locations for medical facilities across geographies?
  • How does one provider’s facilities compete with the competitor networks?
MEDICAL RECORD DATA MANAGEMENT
  • How can a provider have access to patients’ past medical records?
  • How can one have easy access to patient claims data?
MARKETING OPTIMIZATION
  • Which marketing medium is contributing the most to the ROI?
  • How does one optimize the marketing spend across the multiple marketing channels?
  • How can one simulate various ‘what-if’ marketing spend scenarios and observe various outcomes before investing in a market?

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