Arpan Gupta



  • MBA from IIM Ahmedabad with a background in Physics from IIT Kharagpur
  • Was part of the seed team @ Marketics Inc, the first successful analytics start-up in India
  • Over a decade of experience in Analytics
  • Delivered brand & consumer insights to Fortune 500 CPG & Retail through 100+ project engagements


  • He will help you structure your business problem, data and hypothesis in a way that the insights generation process becomes natural


  • He has an avid interest in cycles that repeat; like all history repeats itself! Repeats itself…

So What?

  • Arpan knows how to weed out noise from the real crux. You can bring Arpan in a situation or discussion that is going in all possible directions. He is an active listener and can process the entire discussion into a few crisp sound bytes that will play in your ears for a long time
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