Technical Papers

Technical Papers

June 24, 2019

Sales Funnel
Let’s say, you just ended a marketing campaign and today you are going to assess its effectiveness…
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Sep 12, 2018

Identifying valuable customers
Originally, the Federal Energy Regulatory Commission (FERC) rights over the supply and delivery of energy…
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Aug 4, 2018

Leveraging Analytics
As we approach the Annual Enrollment Period, Medicare Advantage Organizations are grappling…
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Jan 12, 2018

Personalized Marketing
Customer Centricity has always been the mantra most sales and marketing executives swear…
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